Assuming the Sale
By Becky Batista with The Yarco Companies
The mind is a powerful force. Think about the power of positive thinking.
Fast forward twenty years, give or take a few. I had taken a position in Vegas as a dreaded telemarketer. Talk about a hard, thankless job! I have a little competitive edge about me and I wanted desperately to succeed, so I positioned myself to sit beside the guy who was the top salesman. Everyone
Well...it's a practice called assuming the sale. It's pretty much exactly the
that you it's assumed they are renting. "This is your living room, and just look at your kitchen!". You are causing the prospect to envision themselves living there. "You're going to be so happy here!". You are imputing a positive emotion that they will remember when they think about their visit.